FWA Site of the Day
Midwinter Light Up
NACKA STRANDCheck out the demo site
On December 21st, the darkest night of the year, Nacka strand turned a 5000 sqm office building into a giant interactive music sequencer, generating a vibrant light show defying the midwinter darkness. With this the area started its transformation from a quiet residential area into a creative and pulsating new district.
Together we developed an idea to turn the building into a giant music sequencer open for the public to interact with. Through an intuitive web interface the audience could turn on and off the lights in the building, generating tones and collaboratively composing a unique track embedded in light. Easily accessed from tablets, desktop and mobile.
Nordic winters and nordic lights were the overall inspiration, gently breaking through the winter darkness with a glimmering turquoise-magenta shimmer.
The visual approach followed the idea of nordic light expressed through contemporary music, distinctly separating the three different instruments through establishing unique shapes and colors.